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Zara’s crowded stores aren’t deterring shoppers. Its sales are skyrocketing.
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Zara’s crowded stores aren’t deterring shoppers. Its sales are skyrocketing.
A Zara store in Madrid.
Ricardo Rubio/Europa Press via Getty Images
Zara shoppers flocked to stores in 2022, giving a major sales boost to parent company Inditex. Inditex reported a 23% increase in store sales last year despite closing 10% of its stores. Zara shoppers have long complained that stores are crowded and checkout lines are unusually long.
If Zara stores feel more crowded than ever, that’s probably because they are — and all that foot traffic has sent sales skyrocketing.
The Spanish retailer’s parent company, Inditex, reported a 23% jump in store sales in 2022 across its portfolio of brands, which
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